PlayMoolah Makes Online Virtue of Thrift

Audrey (left) and Min Xuan of PlayMoolah 

Money makes the world go round. Like charity, however, money management habits should begin at home.

With the world still reeling from the 2008 financial crisis and the more recent European sovereign debt crisis, it is clear that greater financial education is in order. While we Singaporeans (and many of our Asian counterparts) still have some moolah in the bank, it is difficult to foresee what the future may hold.

I guess this is why I like what PlayMoolah is doing.

Founded by 25 year old Audrey Tan and Min Xuan Lee, PlayMoolah is an online platform which teaches kids to manage their money through virtual and real-life activities. Focused on five key activities - EarnSpendSaveInvest and Give – the website employs game mechanics to make financial discipline a fun and exciting activity for kids.

As the “Dream Architect”, Audrey formulates the business model, develops the business, forges customer relationships, and manages investors and employees. Her partner “Princess of Possibility” Min Xuan explores cutting edge innovation, manages technology, and works with ecosystem partners to champion the cause.

Fueled by the mission of “inspiring kids to take control of their money, and become empowered by using it to live their dreams and create value for the world”, PlayMoolah considers itself a financial empowerment company. Through helping kids and their parents to make better money decisions, it seeks to give them the tools to live confidently and freely.

The impetus behind PlayMoolah was triggered by the American mortgage crisis in 2007-2008. Then NUS exchange students at Stamford University, Audrey and Min were hit by the shocking news that checking accounts were so prevalent in the US. Financial literacy was so low in the States that people were spending money they did not have, caught in the wave of consumerism and instant gratification.

An awful realisation then struck the girls. It wasn’t the kids who had problems with money. Rather, the problem laid with parents, who weren’t providing the right role models to their young ones.

Spurred by their sobering experience in the US, the founders decided to tackle the root cause of financial ignorance by building a portal which teaches families how to deal with their dough. Backed by the firm support of their mentor professor Tom Kosnik in Stamford, it combined their interests in technology, financial literacy and entrepreneurship. With angel funding from Silicon Valley, Singapore and the Philippines, PlayMoolah was eventually launched in Singapore on January 2011.


Screenshot from Save Planet

With Singapore as its test market, PlayMoolah is targeted at global markets in the US, Europe and Asia. The growing enterprise embraces the principles of Lean (see my book review on Lean Startup for more details) and was developed based on the following iterative cycle:

1) Build customer development model by talking to parents and kids in order to understand what their needs and experiences with money were;

2) Create wire frames and mock-ups while seeking usability feedback from parents;

3) Building the system and platform itself while continuing with user experience testing;

4) Testing it constantly by taking in user feedback and refining its products.

A social enterprise with a heart for kids, PlayMoolah was a dream come true for both Audrey and Min. Indeed, speaking to Audrey, I couldn’t help being infected by her enthusiasm and passion for the business.

Recounting her childhood, Audrey shared that she used to create a “business ecosystem” at home using “pretend money” when she was six or seven years old playing with her brothers. She also started various small businesses during her teens.

In a similar fashion, Min started a design firm in her younger years. Like Audrey, she loved kids and nursed a passion to nurture and educate them while embracing the possibilities and scalability of technology.

Spotlighted by the National Youth Council (NYC) as an outstanding social enterprise started by youths, PlayMoolah is a tenant of The HUB Singapore – a curated co-work, event and community space in the heart of Orchard Road. Made possible through a S$100,000 grant from NYC, HUB Singapore seeks to “gather the country’s best entrepreneurial minds, changemakers and professionals” in a collaborative work and event space.

To encourage more Youth Sector Organisations (YSOs) and Youth Social Enterprises (YSEs) like PlayMoolah, the Ministry of Community, Culture and Youth (MCCY) – parent Ministry to NYC – has recently launched the National Youth Fund (NYF). With S$100 million in its kitty to be drawn over the next 20 years, NYF encourages YSOs and YSEs to initiate the following:

- Capability development projects that improve organisational capability while leading to more cross-sharing and partnerships;

- Public, People and Private (3P) partnerships that promote community engagement, volunteerism, arts and sports; and

- Research studies that contribute towards the youth sector’s understanding of youth trends and concerns.

(More details of the NYF can be found here.)

I’m glad to hear that talks are already underway between PlayMoolah and NYC to explore how they could bring the enterprise further. This could hopefully provide greater support to the company’s growing initiative such as “Sekolah Bisa” – a community project in Indonesia which seeks to educate kids on financial literacy while serving them.

For the future, the road appears bright for the fledgling financial empowerment firm. To date, they’ve already won awards like Echelon 2011 (Asia’s TechCrunch) and Top Startup of SWIFT Innotribe Challenge 2012. Partnerships with financial heavyweights like OCBC Bank have also been inked.

To find out more about PlayMoolah, do sign up for a free trial at their portal here.

“Too many people spend money they haven’t earned, to buy things they don’t want, to impress people they don’t like.” – Will Smith

 

Credits: Cooler Insights

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Replacement Theory

I like new things, I think almost everyone does. The smell of something untouched, like pages of a fresh, new book. The pleasant surprise that comes with unwrapping a recently bought gift! Or, if you indulged yourself, it’s the anticipation of enjoying your newest possession. The reality however, is that the joy of something new wears off quickly, and you’re back to your underlying level of happiness. Until you set your sights on something new. Then the coveting begins afresh.

So if this is normal human behaviour then how do we teach our children the difference between wants and needs, or to take care of their toys, or to simply be content with what they have?

Some parents shared with us a fairly effective method of limiting the number of possessions their children seem to want to accumulate. They call it the replacement theory and though no research was done to arrive at this theory, it is one we believe may prove very effective. It works as follows. At a certain point in time, hopefully before the children’s bedroom can’t be entered unless you squeeze in sideways while breathing in, toys are only replaced should they break through regular wear and tear.  So with a limit to what they have, children learn to optimise and prioritise.

So if less is more, what benefits can parents expect from this approach?

Children become less self absorbed. We all know an overindulged child who gets everything they want. And sensible parents know that children who believe they can have everything they want will develop an unhealthy expectation about their future lifestyle. On the flipside, a child who is not overly indulged may become one who understands what it would truly mean to work and strive for what they desire as opposed to simply asking for it.

Children learn to find contentment outside of toys (possessions). Delinking possessions and happiness will help a child understand that contentment is not related to material goods.

Children take greater care of their things. When children have too many toys, they will naturally value them less and treat them with less respect. And why not, he knows he has plenty to spare. If your child seems to be particularly destructive with valuable toys then it may be fair to say he’s reached his limit.

Try this minimalist approach. We’ve had parents tell us their children become less insistent at the toy store as a result. Watch your children as they decide to donate old but serviceable toys they are too old for to charity, they may be more creative in how they use their stock of toys by inventing games and using their imagination, less toys also means more sharing and being more resourceful in how they create their playworld. And resourcefulness is an important lifeskill to help us achieve our aspirations.

 

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Is My Child Financially Literate?

As parents we spend much of our time experimenting with different ways to teach our children our values and what we consider to be the right behavior. No parent ever gets it
right the first time (or even every time), and moreover, each child is unique and may learn differently.

Because the field of financial literacy is so nascent there are no tried and tested methods
which can guarantee you absolute success in teaching your children sound money management
skills.

So how do you actually know if your way is working? Is Junior going to enter the workforce
completely paralysed by a lack of knowledge about what to do with his or her pay cheque
(apart from having a lot fun with the sudden influx of cash)?

Or will you be one of the relieved and (secretly) proud parents of children who are making all the right decisions around building their wealth for the future?

Here is the Playmoolah view on what a financially literate child might look like:

• Able to control impulse behaviour (with prompting)

A dear friend who qualifies for the Supermum tag has two lovely girls who are reasonably
rewarded with gifts during Christmas and their birthdays. However, for a number of
years now they have stopped asking for ANY toys, clothes, girly trinkets outside of these
occasions. Sound unbelievable?

Well, Supermum admitted to teaching her daughters from a very young age to wait for their birthdays or Christmas (to control the urge to ask for random things) and to prioritise what they want for those occassions.

• Able to save for a goal

Another friend has an adorable eight-year-old son – let’s call him Matthew – who desired an eye wateringly expensive Lego set. He worked out that even with his generous parents and grandparents’ gifts of money, he was going to have to wait for two birthdays and a Christmas before he would be able to get the set that he wanted. So he came up with his own plan to acquire his dream set earlier.

For three months he did extra chores around the house, folding laundry, washing dishes, and washing the dog to top up his allowance. The set was his before the end of the year. Extrapolate that behaviour and for an eight-year-old with a weekly allowance of $8, the ability to save for that $490 set is pretty similar to a new graduate saving for his or her first investment. What this behaviour promotes later on in life is the discipline to save, to remain focused on achieving a stretch goal, and probably less reliance on immediate gratification.

• Is aware of the true value of products

The smart value shoppers are at an advantage here. You know about modelling the behaviour that you want your children to learn from. A shrewd bargain hunter once shared that she brings her daughters to annual sales to teach them about the value of products, to comparison-shop and to look for sales and discounts. She admitted to feelings of pride when her eldest daughter once remarked, “That’s a rip off, I can get that cheaper somewhere else”.

Although there are always products we feel are worth the premium pricing, this smart shopper has started to raise the awareness of value with her children.

Many 20-something year olds admit to almost no knowledge of how to begin saving and some think they are too old to feel that way, wishing that they had better money management skills.

As with all skills that take time to master, the earlier these behaviours are ingrained, the more comfortable a person becomes with practicing, experimenting and building on their knowledge. After all, I know primary school-aged children who seem to be doing a great job of mastering some of the basics thanks to their mothers’ early intervention.

 

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PlayMoolah helps your kids wise up on money

By John Royce

We all want our children to know the value of money and how to spend it wisely. But in our own need to earn cash, we may not always have the time to impart our financial understanding to them.

That’s where PlayMoolah can lend a helping hand. It’s a beautifully-designed online interactive game that teaches young ones all about money management in an engaging manner.

The basic version of Playmoolah is free. But if you subscribe to a membership, you’ll enjoy a whole load of extra features like more games, special items and even a tool for the kids to manage their real life moolah.

Paying members will also be upgraded with a parents’ dashboard that keeps you abreast of everything your child does and learns in the game, as well as receive weekly ideas for interesting projects the whole family can do together.

We at RinggitPlus are quite impressed with this game that was developed in our neighbouring country across the Causeway. We hope to see more of such high quality interactive content (especially those that help improve financial literacy) being made around the region!

Credits: Ringgit Plus

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Sekolah Bisa, Indonesia

Monday mornings are typically mundane. Yet, last Monday, Audrey’s excitement about her trip to Indonesia was infectious. As she spoke about her experience at Sekolah Bisa, a micro-school, I was struck by a chord of commonality, however tenuous, with the children she was talking about.

One of the most interesting revelations was how even the children in Indonesia could relate to the concept of Needs vs Wants. The children she taught were spending the little money they had on items like candy, snacks and biscuits – things they didn’t need but, like all other children, want. I thought of the multiple feel-good chocolates I had the past week and I realized I wasn’t that much different, despite coming from Singapore.

With Coin Catcher, the concept of Needs vs Wants became very practical as the children learnt the importance of keeping valuable items like coins and apples and avoiding junk like candy and soda.

Upon hearing that some of the children resolved to save up their money after Audrey mapped out the total amount of money the children could have saved up – 4,900 rupiah (S$7) in a week (7 X 700 rupiah), sufficient to buy a bag of rice, I was warmed by how simple lessons could profoundly change lives.

The more Audrey shared, the more I realized that financial education was universal and applicable to people of all walks in life. Who would have thought that the child on the street needed the same lesson on the value of money as I, the child from a sheltered home? Although the context of financial literacy changes for each society and country, the struggles and motivations around money are fundamentally similar for everyone. Our financial challenges are human problems – we are all equally poor when it comes to knowing how to perceive, manage and use our money.

It was an extremely humbling and thought-provoking sharing that made my Monday meaningful.

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Use This Technology to Tame Your Child’s Inner Brat

By Robin Raskin

Over-indulgent parents and an ad-infested childhood can turn even the nicest kid into a big brat. The nag factor can kick in anytime, anywhere. Designer jeans, mobile phones, leveling up in a game, wish lists, peer pressure, and fads of the moments create consumption maniacs.

Can technology help cure a case of the “gimmes”? Apps are working to buck the trend, teaching kids to work for their incomes, save and invest, take up some chores, and even get their homework in order. Most of these techniques have been around as long as there have been parents and many of them have a Skinnerian approach to behavior modification at their core. Since kids love their tech, these apps will give parents a systematic approach to keeping track of and managing the “inner brat”.

Apps for Chores

Kids learn how the world works when they’ve got chores and responsibilities at home. From making the bed to practicing the piano, moms have been making work-wheel charts for centuries. The app-ified version of the chore wheel comes in two basic varieties: a traditional chore list or a more elaborate gamification approach.

Chore Monster
My favorite of the moment is Chore Monster, available on the web and more recently as an iOS app. Subscriptions vary but it’s about $4.99 for 30 days. The app gets an “A” for attitude for it’s monster themed world. As you complete chores, you get points to spend at the Monster Carnival, a gaming area on the website. The more chores you get done, the more fun you have at the Monster Carnival.

Parents can sign up multiple kids, create a list of chores and their frequencies. Nice pastels and graphics of everything from brooms to beds make a pretty chore chart. Parents then assign points and a reward — anything from a vacation to a movie or just a hug, it’s your choice. Kids get to check off their lists (pending parent approval) and chores become a family game.

Chore Pad
A more traditional chore chart is Chore Pad ($2.99 to $4.99 for the iOS, HD and web versions). It lacks the monsters and carnival theme, but you can create a nice graphic chore list for your child and assign stars that are redeemable for prizes you create.

Better Behavior

iReward
iReward has a bit more of a behaviorist twist to it. It’s available on iTunes, Android, Nook, Kindle and Windows Phone for $4.99. Kids are reinforced for making good decisions and exhibiting good behavior like picking a healthy snack or washing your hands.

Beep and Boop
The creators suggest this app helps parents of children with who have a variety of developmental delays and disorders.
Beep and Boop, available on iTunes, uses two sounds to reinforce good behavior. Good behavior (making the bed, brushing teeth, etc.) earns a beep. Bad behavior (teasing your sister, interrupting, etc.) issues a boop. Beeps and Boops can be associated with rewards by the parents.

Managing Money

PlayMoolah
My hands-down favorite app for teaching kids about money is PlayMoolah. It’s sort of like SimCity meets financial literacy. As they’re building their own planet to keep their creatures comfy, kids learn a lot about finance through a set of adorable games.

Games based on real money management practices earn Moops, the game’s currency. They can design homes, learn the prices of real goods, build a hospital and dole out medicine, bandages and more. Spending Moops asks them to evaluate needs versus wants very carefully. Saving is learned through a goal machine with a Royal Bank that holds invested moops.

There’s even a charitable giving component to the game, where children are exposed to worthy causes. Though it’s not available as an app yet, this is one of the more exciting literacy adventures I’ve seen. It’s being used widely in Singapore where financial literacy is a natural part of the school curriculum.

Tykoon
A similar app — Tykoon — is another popular way to track chores and money and put it towards real items kids want. It’s available for iOS for free.

Bank of Mom
Another more traditional list to help kids track their income and expenses is the iOS-based Bank of Mom. Mom can help kids track chores, jobs, virtual accounts, deposits and withdrawals. They can agree on time for TV and videos games, as well as alternatives like sleepovers and trips. Combining money management with behavior modification yields results.

iHomework
Nothing like a night’s homework to bring out your inner brat. Parents who find the homework hours particularly vexing might try iHomework from Element 84. No games, no ploys, but a great way to organize school tasks and calendars with realistic time schedules.

Do you use apps to encourage your kids to to chores and save money? Let us know of any we missed in the comments below.

Credits: Mashable

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Apart from saying “No”, how do you deal with your children pestering you for things they can’t have?

Explain why they cant have it, and Offer them another interesting alternative. I usually say No once and explain why, then, ignore subsequent pleas. Distract her. Give her something she can have or redirect her attention to something else. From an “auntie” perspective and a singleton who loves children, would attempt to explain the why they cant have it now or ever – depends on whether it is something they will eventually get but not old enough or ready for or something that clearly is inappropriate or dangerous. The question does not specify the age of the child – The approach taken is dependent on the age of the child and their ability to understand the “whys” of something – Believe that explaining “why” can work – also depends on the overall character of the child and whether they have been taught to listen and understand when an adult is talking to them – Maybe this is a naive answer from someone who has never had children. Good luck with your survey! We usually only purchase for special occasions, so I’ll usually say, is that what you’d like for your birthday/Christmas? They’ve come to not expect to buy things just because they’ve seen them! Offer them an alternative that I am happy with (doesn’t always work) eg my kids love grapes, so I will offer grapes instead of lollies, or they love to swim, so I will distract them with an offer to go swimming… May not work for older kids and it doesn’t always work for mine either! Open to tips! They need to earn “wants” rather than “needs”, and understand the difference between these. Distraction. Get them to agree to do something else if they want a reward. Then at some point, they forget about it! These days they get a lot of money as gifts and for CNY so I often leave it up to them whether they want to buy it with their own money. If it’s computer game related (which is often the case with boys), I remind them that they don’t get much game time anyway (mainly a few hours on the weekend) and they already have so many games to play so do they really want to spend their precious money on another game? They usually end up making a sensible decision. They get a consequence for whining. I’ll explain why they can’t have it. We start telling the kids pretty early on that they are free to look around in the toy shop but we will not be buying. They would have to agree before we enter the shop. They just got use to the idea. Now that they are older, they are allow to use part of their savings for their own purchase but the money is from them and not us. So they have to earn it. The other things we also say when they ask is ” I don’t have the money, do you? The money I have is for food and school fees.” Distraction works most of the time. I usually don’t use the word NO. But I often listen and say I hear you that you want toy. What will you do with it and how about the old toy that you got? Usually my son would say it is old or broken and he does not play it any more. I continue with questions until we come to an agreement. If he really wants it either he will pay from his weekend money or he achieves something and the toy will be his reward. 3 out of 5 he decided not to buy the toy. It helps him to think through. My boy is 8 but I started this method since he was 6 and half. I found it works very well when I am continue talking to him instead of shutting him down. It is like the bouncing wall for him he feels that I listen to him not to shut him off by saying NO. Have no personal experience but my sister used to get her kids to work and save their money to buy it. She said that very often, after they had saved up for the item, they decided not to buy it because they realized how much work had to be expended in order to make the purchase so they preferred to keep the money. I tell them they can pick one thing when we go shopping and under $3. So they have to choose. Never say no upfront, just ask what will they be doing to earn it. ie. what do I get for saying yes? I’m the parent, I decide if something is good for them, if they should have it as a reward, if its a waste of money/time. Making these decisions is my job and responsibility as a parent. If they say their friends all have it, then I tell them that they were born to be my child and you get the privileges and deprivations of this family. You get what you get and you don’t get upset. Very dependent on age. Under 3s – it is just No 3-5 – distraction school-age – linked to needing money to buy the item. And how they have to choose between items. Or explain Needs vs Wants and also saving money for longer term. Concept of bank accounts. It varies my cousin distracts her kid with an ipad, she also gives in to the kid a lot of the time my other cousin let’s their kid cry, and they eventually stop. they also try to distract them with other things. Tell them no then explain why I don’t want them to have it i.e it’s sugary and not good for your teeth, it’s nearly dinner time and I don’t want you to fill up and not eat dinner, you can buy it with your pocket money if you like etc. Hope that helps! i shout

 

 

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Windfalls – Panic vs Plan

A distant family relative of mine led a happy, carefree life until his early forties. He had a modest income, simple needs and he didn’t aspire to live a more affluent lifestyle.

Then the death of a parent left him with a sizeable inheritance. After he had passed through the stages of grief, what do you think he felt about the six-figure sum now sitting in his bank account? Joy? Excitement?

Actually, it was pure panic. There were midnight calls to relatives who were reasonably well-off to ask for advice. He wallowed in indecision on what to do with the money for months.

You hear of lottery winners and recipients of large inheritances squandering their money. Sound familiar? Sudden wealth can bring psychological problems, familial conflicts, reckless spending and a loss of money, friends, family and health.

Is it too early to teach our children sensible practices when it comes to managing windfalls? Perhaps to adults a present of a small sum of money during Chinese New Year is just a token.

But for someone who has no income and who has to ask Mummy or Daddy to buy an ice cream or some colouring pencils, the CNY loot – no matter how small – is a windfall and its mere presence can lead to confusing thoughts.

There are some simple steps that you can follow to help your child learn to cope with this sudden ‘wealth’.

1. Don’t make any decisions
Well, all right, we didn’t mean to do absolutely nothing. While Junior may spend the next week or so bugging you for this or that, remain strong and do not buy anything. Let him know that you are thinking about his request, and that you have not come to a firm decision yet.

Better still, simply defer any spending decisions until your child is over the sudden euphoria. This will happen sooner rather than later, as new concerns crop up in his life and his attentions are directed elsewhere.

When you are both are safe from irrational decision making, sit your child down and explain the benefits of saving his money. Then park the money somewhere safe, in the savings account for example.

2. Allocate some play money
As any parent will know, if children are asked to totally abstain from having any fun with their money, they will pester you until you succumb to some irrational decision making of your own. Like giving in to their wants, to save yourself from total aggravation. So agree on setting aside a small sum (5-10 per cent) for them to purchase anything they wish. This way, everyone is satisfied. Mostly.

3. Review after six months
This is when the impulse to splurge wildly has passed and your child has had time to think about his or her dream purchases. With some sensible advice your child will have a plan of what to buy and good decisions will be made.

The goal is to instill an appreciation for planning and avoid making decisions that would be regretted later. And as a parent, that’s not a lesson we want to regret not teaching earlier.

So are there ways to help a child learn how to manage money more confidently?

A simple one might be using a wishlist to manage impulse requests. There is so much to buy and so much to want! And all parents dread the spectacular tantrums that kids can conjure up if they really really really want something.

Have your child prioritise the items on their wish list, and help them reflect on why they want something more than the other. Remind your kids to be discerning in their wish list and you might see the impulse request for random toys lose their place to more worthwhile items.

Better still, work within a budget and encourage them to do extra chores around the house to earn money and save up for that jaw-dropping, playground awe-inspiring must have item.

 

Subscribe for our postings on finance and online games for children by sending an email to dearaddy@playmoolah.com with the word “Subscribe” in the Subject line. DearAddy is a doting mother of two boys, former finance professional, marketer and mummy-in-residence for Playmoolah.

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Bad Money Habits That Parents Teach Their Children

I just spoke to a mother at one of our focus groups, who was quite anxious about the spending habits she might have taught her daughter.

Her daughter’s recent statement: “It’s too cheap, we should just buy it” started this introspection.

That, plus the fact her daughter was going to be responsible for managing her own allowance at school, contributed to an anxiety attack.

Ours is the behaviour our children learn from, and how we manage money is one of the most important lessons we can impart. Our poor friend is now over-analysing the times she spent on impulse, or perhaps gave in to requests for expensive presents. So what are some of the harmful behaviours we might unknowingly pass on to our children?

Living Beyond Your Income

This isn’t about avoiding debt. Not all debt is bad; borrowing to invest in assets that appreciate is different to financing “fun”. Luxuries like branded clothes, fancy dinners, or a car depreciate in value.

A child will associate how you spend with what you do. Recognising when your spending is tied to emotions or ego is the first step to moderating behaviour. Doing so will teach your child to avoid adopting imprudent patterns of spending.

Waiting Too Long to Start Building Assets

Despite the smaller income stream, it’s easier to save disposable income in your earlier working years. Financial responsibilities grow over time (spouse, children, aging parents), so begin saving a percentage of your income as soon as possible, and invest in income generating assets. Let your hard earned money start making money for you.

Children need not be bothered with the complexities of multiple bank accounts and what they are for. But there are simple fun ways to help them visualise how income should be allocated for different purposes.  Some parents teach children to separate their pocket money into three jars, one for saving, one for spending and one for giving.

Confusing Wants and Needs

Even very young children can appreciate this lesson. Talk about things you want, but don’t need, and therefore choose not to buy. Talk about other uses for the money.  The anxious mother in our example felt she had over indulged in her daughters whims; and was now having trouble explaining why her daughter’s spending had to be reined in. Particularly when the household income was unchanged.

Windfall = splurge

Well, it’s free money isn’t it? The temptation to use an unexpected bonus, a cheque from Grandma, or a pay raise on luxuries is tempting. It’s not part of the savings plan, and therefore doesn’t derail your financial planning, right?

Wrong.

Many people see their parents using that windfall on short-term rewards and emulate that behaviour. Instead, use that income to pay off debt, invest in blue chip assets, or put it in a separate account to see how fast it can grow. The numbers in that account won’t look “last season” in half a year, unlike a Prada bag.

Avoiding Money Discussions

Ignoring money problems won’t make them disappear. Concealing money matters (whether good or bad) from children denies them some of the most important life lessons they need to succeed.

When household finances are discussed in an age-appropriate and calm manner, children learn to be confident in managing their own money. When parents convey stress while discussing finances, then children learn to associate money with fear, and feel unable to handle their own finances later on.

 

Subscribe for our postings on all things to do with children, finance and online games by emailing dearaddy@playmoolah.com with “Subscribe” in the Subject line. DearAddy is a doting mother of two boys, former finance professional, marketer and mummy-in-residence for Playmoolah.

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Download our free new app, Yusheng Rush!

Greetings all!

Chinese New Year is around the corner, and Playmoolah is celebrating by bringing you our free new app, Yusheng Rush.

Join the Guardians of the Moolahverse and the OCBC Mighty Savers™ as they put together a huge reunion dinner party to prepare a grand Yusheng dish!

Juggling a shopping list and working against time, players have to find the right ingredients for the right price, make decisions and trade offs, and learn to spend within their budget as their characters hunt for the food items that they need. Why? So that everybody can toss up the best and most auspicious Yusheng dish this Chinese New Year.

Check out the fun frantic tossing action at our Yusheng Rush Video.

Yusheng Rush delivers the concept of budgeting in a fun and exhilarating way, teaching children to budget, compare prices and make trade-offs without overtly appearing like another financial educational tool. It continues in the tradition of inspiring action in savings and budgeting this festive season.

Yusheng Rush can be downloaded for free for iPhone and iPad by searching the iTunes App store, or at this link: http://bit.ly/yushengrush

Have fun!

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